Marketing for
periodontics
The diagnostic
Why most periodontic practices stall at the same surgical case number?
01
GP referral relationships aren’t systematized some referring dentists send patients consistently, others quietly stop, and nobody’s tracking which.
02
Direct-to-patient searches for “dental implants” and “gum disease treatment” go to general dentists advertising implants, not to the periodontist actually performing the surgery.
03
Surgical treatment plans get presented, then stall. There’s no structured follow-up between consult and signed case.
What we build for
periodontic practices
Module 01
GP Referral System
Module 02
Direct-to-Patient Implant & Gum Disease Capture
Module 03
Surgical Case Follow-Up Automation
Structured, automated follow-up between initial consult and a signed surgical treatment plan, so interested patients don’t go quiet.
Proof Signal
$59
Cost Per Conversion
Richmond Dental Care
Richmond, TX · Dec 2025 → Feb 2026 · 90 days
Questions we hear often
Honest answers before you book.
How is this different from general dental implant marketing?
General dentists increasingly advertise implants themselves. This playbook is built to win direct-to-patient implant and gum disease searches specifically for the periodontist actually qualified to perform the surgery.
What does surgical case follow-up automation actually look like?
Automated, HIPAA-aware email and SMS touchpoints between the consult and the scheduled surgery date, reducing the number of interested patients who stall out and never book.
Do you handle both general periodontal treatment and implant-specific campaigns?
Yes. Campaigns are segmented by treatment type, since a gum disease search and an implant search represent different buyer intent.
How much of our new patient flow should come from referrals versus direct search?
It varies by market, but most periodontic practices benefit from strengthening both – referral dependency alone is fragile, and direct search alone misses the GP relationship advantage you already have.